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<title>Indiepub Weblog</title>
<link>http://www.theindependentpublisher.com/weblog/</link>
<description>Covering online journalism and Web technology.</description>
<copyright>Copyright 2005</copyright>
<lastBuildDate>Wed, 24 Aug 2005 20:56:40 -0500</lastBuildDate>
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<item>
<title>Do Affiliate Banners Ever Work?</title>
<description>
Affiliate programs always offer generic buttons and banners, but has anyone ever seen reliable conversions from these materials? 
</description>
<link>http://www.theindependentpublisher.com/weblog/archives/2005/08/do_affiliate_ba.shtml</link>
<guid>http://www.theindependentpublisher.com/weblog/archives/2005/08/do_affiliate_ba.shtml</guid>
<category>Web Business News</category>
<pubDate>Wed, 24 Aug 2005 20:56:40 -0500</pubDate>
</item>
<item>
<title>Google Ad Tweaks Benefit Publishers</title>
<description>
A new Google AdWords policy is giving some advertisers the shakes, but publishers are seeing a boost in revenue.
</description>
<link>http://www.theindependentpublisher.com/weblog/archives/2005/08/google_ad_tweak.shtml</link>
<guid>http://www.theindependentpublisher.com/weblog/archives/2005/08/google_ad_tweak.shtml</guid>
<category>Web Business News</category>
<pubDate>Wed, 24 Aug 2005 13:46:16 -0500</pubDate>
</item>
<item>
<title>KnoxNews Makes Vlog In-Roads</title>
<description>
A new KnoxNews.com project gives four Web producers a forum for their vlogs (video blogs). It&apos;s an interesting idea, but it -- like all vlogs -- needs a few usability tweaks.
</description>
<link>http://www.theindependentpublisher.com/weblog/archives/2005/08/knoxnews_makes.shtml</link>
<guid>http://www.theindependentpublisher.com/weblog/archives/2005/08/knoxnews_makes.shtml</guid>
<category>Online Journalism News</category>
<pubDate>Fri, 19 Aug 2005 11:54:16 -0500</pubDate>
</item>
<item>
<title>Expanding the Web Lexicon</title>
<description>
What reference points can we use to better explain Web concepts and technology to laypeople? This is an ongoing list, so suggestions are welcome, needed and appreciated!
</description>
<link>http://www.theindependentpublisher.com/weblog/archives/2005/08/expanding_the_w.shtml</link>
<guid>http://www.theindependentpublisher.com/weblog/archives/2005/08/expanding_the_w.shtml</guid>
<category>Web Technology News</category>
<pubDate>Wed, 17 Aug 2005 08:50:09 -0500</pubDate>
</item>
<item>
<title>Print is Boring</title>
<description>
Today, my futile attempts to love print finally end ... and I feel so much better.
</description>
<link>http://www.theindependentpublisher.com/weblog/archives/2005/08/print_is_boring.shtml</link>
<guid>http://www.theindependentpublisher.com/weblog/archives/2005/08/print_is_boring.shtml</guid>
<category>Online Journalism News</category>
<pubDate>Mon, 15 Aug 2005 16:43:44 -0500</pubDate>
</item>
<item>
<title>An Innovative Mix of News and Maps</title>
<description>
Poynter shows how Google&apos;s free mapping system can be integrated into a news Web site. Get used to this feature; it has a shot at ubiquity.
</description>
<link>http://www.theindependentpublisher.com/weblog/archives/2005/08/an_innovative_m.shtml</link>
<guid>http://www.theindependentpublisher.com/weblog/archives/2005/08/an_innovative_m.shtml</guid>
<category>Online Journalism News</category>
<pubDate>Fri, 05 Aug 2005 17:31:55 -0500</pubDate>
</item>
<item>
<title>What Makes a Good Blogger?</title>
<description>
Blogging offers instant publishing gratification, but building a blog for the long haul takes time, patience and a little business savvy.
</description>
<link>http://www.theindependentpublisher.com/weblog/archives/2005/08/what_makes_a_go.shtml</link>
<guid>http://www.theindependentpublisher.com/weblog/archives/2005/08/what_makes_a_go.shtml</guid>
<category>Blog News</category>
<pubDate>Thu, 04 Aug 2005 15:27:30 -0500</pubDate>
</item>
<item>
<title>NY Times to Integrate Print and Web Newsrooms</title>
<description>
The New York Times announces plans to merge its Web and print operations into one newsroom. It&apos;s a logical step that&apos;s been a long time coming.
</description>
<link>http://www.theindependentpublisher.com/weblog/archives/2005/08/ny_times_to_int.shtml</link>
<guid>http://www.theindependentpublisher.com/weblog/archives/2005/08/ny_times_to_int.shtml</guid>
<category>Online Journalism News</category>
<pubDate>Wed, 03 Aug 2005 22:15:39 -0500</pubDate>
</item>
<item>
<title>Google Sends AdSense Reminder to Publishers</title>
<description>
On the very day Yahoo announces its new ad program, Google sends a curious AdSense &quot;reminder&quot; email to publishers. Coincidence? Hahahaha. 
</description>
<link>http://www.theindependentpublisher.com/weblog/archives/2005/08/google_sends_ad.shtml</link>
<guid>http://www.theindependentpublisher.com/weblog/archives/2005/08/google_sends_ad.shtml</guid>
<category>Web Business News</category>
<pubDate>Wed, 03 Aug 2005 21:39:39 -0500</pubDate>
</item>
<item>
<title>JenSense Reviews Yahoo&apos;s Ad Program</title>
<description>
Yahoo&apos;s ad network launches in limited beta form and Jen over at JenSense has a detailed review of the system&apos;s features.
</description>
<link>http://www.theindependentpublisher.com/weblog/archives/2005/08/jensense_review.shtml</link>
<guid>http://www.theindependentpublisher.com/weblog/archives/2005/08/jensense_review.shtml</guid>
<category>Web Business News</category>
<pubDate>Wed, 03 Aug 2005 13:07:02 -0500</pubDate>
</item>
<item>
<title>Report: Yahoo Ad Network Launching Wednesday</title>
<description>
News.com says Yahoo will launch its long awaited ad network on Wednesday. The days of Google being the only ad option for independent publishers are officially over. But what lies ahead?
</description>
<link>http://www.theindependentpublisher.com/weblog/archives/2005/08/report_yahoo_ad.shtml</link>
<guid>http://www.theindependentpublisher.com/weblog/archives/2005/08/report_yahoo_ad.shtml</guid>
<category>Web Business News</category>
<pubDate>Tue, 02 Aug 2005 16:08:24 -0500</pubDate>
</item>
<item>
<title>The Business Side of Blogging and Independent Publishing</title>
<description>
Blogging and independent publishing can be more than a non-profit (or can&apos;t-make-a-profit) experience. Here&apos;s a few tips and resources for those standing on the business brink.
</description>
<link>http://www.theindependentpublisher.com/weblog/archives/2005/08/the_business_si.shtml</link>
<guid>http://www.theindependentpublisher.com/weblog/archives/2005/08/the_business_si.shtml</guid>
<category>Web Business News</category>
<pubDate>Mon, 01 Aug 2005 22:09:24 -0500</pubDate>
</item>
<item>
<title>Citizen Journalism: Lame Trend or Viable Idea?</title>
<description>
I want to believe in citizen journalism, but my own experience with volunteer Web efforts leads me to conclude that it just won&apos;t catch on.  Please! Prove me wrong!
</description>
<link>http://www.theindependentpublisher.com/weblog/archives/2005/07/this_is_another.shtml</link>
<guid>http://www.theindependentpublisher.com/weblog/archives/2005/07/this_is_another.shtml</guid>
<category>Online Journalism News</category>
<pubDate>Sun, 31 Jul 2005 17:46:05 -0500</pubDate>
</item>
<item>
<title>Mac Slocum&apos;s Consulting Services</title>
<description>
I work with both individual publishers and organizations. You&apos;ll find full details on my range of services and rates on this page.
</description>
<link>http://www.theindependentpublisher.com/weblog/archives/2000/08/consulting_serv.shtml</link>
<guid>http://www.theindependentpublisher.com/weblog/archives/2000/08/consulting_serv.shtml</guid>
<category>Blog Info</category>
<pubDate>Mon, 14 Aug 2000 18:22:16 -0500</pubDate>
</item>
<item>
<title>About Mac Slocum</title>
<description>
All you could ever want to know about the guy who runs this blog.
</description>
<link>http://www.theindependentpublisher.com/weblog/archives/2000/08/about_mac_slocu.shtml</link>
<guid>http://www.theindependentpublisher.com/weblog/archives/2000/08/about_mac_slocu.shtml</guid>
<category>Blog Info</category>
<pubDate>Mon, 14 Aug 2000 18:18:30 -0500</pubDate>
</item>

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