Google Sends AdSense Reminder to Publishers
I just received an email from Google with the subject line "Google AdSense -- New Features." But here's the thing: It doesn't announce anything that hasn't been announced before. Typically, message like this signal a new AdSense element -- a new ad unit, new terms of service, stuff like that. That's not the case here. This latest message is simply a rehash of recently released features like the new reporting interface, new link units and the introduction of AdSense for RSS.Now that Yahoo has entered the contextual ad market it looks like Google is taking a proactive stance to keep AdSense in the hearts and minds of users.
Or maybe it's pure coincidence that on the very day Yahoo announces its ad program Google sends an unprecedented "reminder."
Regardless of the true motivation, I like Google's attitude. This is certainly not the time to rest on laurels, no matter how impressive those laurels might be. -- Mac Slocum
Comments:
Got something to say? Post a comment:
More Recent Stories:
• iPods and Violent Crime, Together at Last
• The Real Format War Has Yet to Begin
• New Currency in a Free World
• Web Analytics Stay Ridiculous
• Time for the "Oh My God It's Cold" Stories
• Memo to Jerry Yang: Use Your Shift Key
• Tutorial: Create a PDF with a Web Browser
• What's Behind that Multimedia Presentation?
• Microsoft Courts Yahoo with $44.6 Billion Deal
• Wi-Fi Comes to Boston Commuter Rail
