Mac Slocum's Consulting Services

You are here: Home > Mac Slocum's Consulting Services

August 14, 2000 6:22 PM Posted by mac

I specialize in helping individuals and organizations improve their Web sites. My services include:

Making Money from Your Site -- Even the smallest publisher can earn revenue. I'll show you how to develop advertising and affiliate relationships with reputable networks and vendors.
Search Engine Optimzation -- The majority of visitors will find your site through search engines. I'll help you improve your rankings.
Audience Development -- I'll show you how to target your site to appeal to a specific audience.
Visitor Retention -- Learn how to improve your site's "stickiness" and how to keep visitors coming back for more.
Writing and Editing for the Web -- The Web is not a print medium. I'll show you how to craft stories, headlines and pages that seize the Web's power.
Usability Review -- Visitors have no time for hard-to-use sites. I'll guide you through a formal usability review and offer practical and cost-efficient tips for improving your site.
Blog Development -- Blogs only work if they serve a purpose. I'll work with you to determine the usefulness of a blog to your organization/site. If you opt to start a blog, I'll offer recommendations for low-cost tools and content strategies.

I offer both hourly rates and flat rates. Please contact me for more information.

Please note, I do not design sites, but I have relationships with a number of individuals/firms who would be happy to develop your Web projects.

Mac Slocum
Boston, Mass.
Email

The Indiepub Blog